eat more to get lean + strong?

You’ve heard advice to “eat less, move more,” which centers around a calories-in, calories-out model for weight loss. ⁣

Well, what happens when you eat less?⁣
You get hungry.⁣

What happens when you exercise more?⁣
You get hungry.⁣

How long does that model last before your elbow deep in the box of Teddy Grahams or gnawing off the cheese block?⁣

What anyone who just offers that advice fails to realize is that losing body fat to reveal strong muscles involves hormones, not just calories. Hormones are the messengers that tell the body to burn fat or store fat, remain full or feel hungry, have cravings or not, enjoy balanced energy or feel fatigued. Hormones can even impact your mood and motivation to exercise. ⁣

If hormones read the instructions sent from your body, macros write the instructions. ⁣

And by keeping hormones in mind when setting your macro targets, you can reduce hunger, control cravings, elevate energy and increase metabolism. Isn’t that a much different picture than a calories-first approach?